Pro Ice Seeking Masters, Developers, Representatives, Dealers

Written on February 2nd, 2010 by Joseph in brandEXPANSION News.

The hottest new product is actually quite cold. Pro Ice, the leading cold therapy solution, has long been considered the optimal icing solution for athletes. But the benefits of icing extend well beyond the sports arena.

Research shows icing is:

Great for acute injuries. Icing has proven to reduce swelling, which not only numbs the pain, but also shortens the recovery time. No family first aid kit is complete without an ice wrap.

Outstanding in prophylactic uses. Those whose daily lives include repetitive motion—and isn’t that just about everyone?—can prevent long-term damage by icing after the activity. That helps the body repair microtears, lessens pain and shortens the potential of chronic pain.

Proven for chronic pain. There are 52 million workdays lost each year due to pain and more than 40 million Americans have arthritis. Another 20 million experience frequent back pain. Icing can ease the discomfort that comes from chronic pain. And because there is no fear of drug interaction, icing is also a great relief for cancer patients, the vast majority of whom endure pain.

So why Pro Ice?

Pro Ice knocks down its competitors in any number of contests. For icing to be most effective, it must maintain a consistent temperature. Pro Ice holds steady at 27 degrees for up to an hour, allowing for the optimal icing benefits. Regular ice begins to melt, failing to deliver the optimal icing temperature, but also created a drippy, annoying mess.

Icing also works best when paired with compression. Pro Ice’s compression straps keep the ice right where it hurts, allowing the cold to penetrate deep into the muscle. The patented window pane design also hugs closely to the body. Single-use packs fail the compression tests and also create unnecessary waste.

Pro Ice is designed for multiple uses, making it more economical than single-use. It also is made of the highest quality, durable material. Its Veltex cover can be washed. And in the unlikely event that the window pane is punctured, the remainder of the ice pack continues to be useful. Or, the ice pack can be replaced on its own, without needing to purchase the whole kit. It’s also non-toxic and water-based.

Join the Pro Ice revolution

Pro Ice is looking for Independent Masters, Independent Developers, Independent Representatives and Independent Dealers to take an exciting, established product to new distribution channels. The company is seeking talented, energetic individuals with a proven track record of sales. Those in the pharmaceutical and medical sales are particularly encouraged to seek more information.

Michael Hemenway doesn’t like the word “Wholesaler.” It simply doesn’t describe what Pro Ice Developers and Independent Representatives provide.

“Pro Ice is a marketing company with a unique brand; Independent Developers and Independent Representatives serve as the eyes and ears of our Cold Therapy Products. We are partners to our retailers whose businesses we help grow,” Hemenway explains. “That’s what we are here for. In the old days, wholesalers pushed product out to customers; today we help pull product through retail and multiple trade channels.”

To learn more, email proice@brandEXPANSION.com

About Pro Ice

Pro Ice was developed in 1991 to help aid pitchers after a game. Its use quickly grew to include other baseball players and those in other sports. As it has grown beyond the sports arena, the company remains committed to relieving pain and injury—and improving quality of life—for all of its users. Pro Ice was developed with simplicity in mind and an uncomplicated mission: to deliver a natural, environmentally friendly pain relief for all who suffer.

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